Woven by the masterful hands of Beni Ourain artisans in the Central Middle Atlas, Amazigh Highway reveals a bold and balanced pathway design: a graphic column of dark wool traversing a neutral, undyed ivory field. This high-contrast visual anchors the rug in modern aesthetics while remaining deeply rooted in tribal symbology.
The rug is crafted from 100% natural sheep’s wool — undyed and handspun — resulting in a thick, plush pile with subtle lanolin sheen. The composition evokes the symbolism of journey, passage, and grounded direction within Amazigh philosophy. Its minimalist confidence makes it an exceptional statement in any living space, hallway, or bedroom sanctuary.
Design Vocabulary
Pathway Stripe: Symbol of life’s journey, destiny, or spiritual alignment across plains and time.
Undyed Wool: Preserves the raw purity of the Beni Ourain sheep, lending a grounded elegance.
High-Pile Weave: Adds warmth, depth, and soft acoustics to modern interiors.
✧ 100% natural wool | Handmade in the Middle Atlas | One of a kind
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✧ Handwoven Sample — Customizable
This rug is an original sample from our weaving workshop. Every stitch is handcrafted using undyed or plant-dyed wool sourced from the Atlas.
The motifs, symbols, and size can all be reimagined to reflect your own vision.
