Vivid Boujaad from Morocco’s Middle Atlas: a saturated fuchsia ground studded with lozenge medallions and totemic bars, finished with a rippling rainbow side band. Jewel tones in emerald, cobalt, teal, saffron, tangerine, and charcoal pop against the plush pink pile.

Weave & Touch

Dense hand-knotted wool pile on a cotton foundation—cushioned and warm underfoot with crisp, graphic motifs that read beautifully across the room.

Provenance & Specs

• Lineage / Region: Boujaad, Middle Atlas, Morocco
• Epoch: Contemporary
• Dimensions: 250 × 150 cm (approx. 8'2" × 4'11")
• Construction: Hand-knotted pile
• Materials: 100% wool pile; cotton warp/weft
• Palette: Fuchsia field with emerald, cobalt, teal, saffron, tangerine, moss, grey and charcoal; ivory and straw fringe
• Profile: Medium pile ~12–18 mm
• Finish: Fringed ends; plain selvedge sides
• Condition: New; artisanal variations and light abrash expected
• ADA-ID: ADA-BOUJAAD-250x150-fuchsia-rainbow-verge-01

Styling & Care

• Statement piece for living rooms, studios, or bedrooms; pairs beautifully with pale woods, natural linen or bouclé, and matte black/brass accents.
• Use a rug pad. Vacuum with suction only (no beater bar). Rotate regularly; blot spills promptly; professional clean recommended.

Electric Boujaad color—jewel diamonds on a luminous fuchsia ground.